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Cheryl A. Clausen's Articles in Insurance

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Translating Concepts into Actions for Insurance Sales Success As you begin to learn how to sell you learn at a conceptual level. At that point everything you read and hear sounds pretty good. You know these ideas have worked for other people so they should work for you. That's only partially true. It is a fact that those ideas have worked for other people. It's also a fact that you aren't those other people and what worked like magic for someone else may not work at all for you. Increase Your Insurance Sales through Questions If you feel awkward asking questions it may be because you aren't asking the right questions in the right order for the right reason. Effective questioning is definitely a skill and the best sales people are masters at. But most sales people ask questions that do little to help them with their sales success. It's a big mistake to ask questions that you could easily know the answer to if you'd just done your homework. Business owners and executives have zero patience for educating you. And when you ask questions that are generally known they view you as inept and you've lost the sale from the start.