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Google Teaches Some SEO Basics-00-1340
Google has decided that it will make all the webmasters and users learn the basics of the internet-world from the beginning itself! According to a recent blog at the Official Google Webmaster Blog, Google elaborated on the fact that it would answer all the queries (no matter how small it is) for its users!
Getting Rid of Duplicate Content Issues-00-1339
Duplicate content is becoming a major issue not only for all the search engines, but also for Webmasters from all around the world. The crucial duplicate content issue of multiple URLs pointing to the same page or quite similar pages. Duplicate content is also found across other websites as syndicated or scraped content.
Advertising and Search Engines-00-1325
As far as advertising on web-world is concerned, all the search engines, including Google make use of an ad auction method in order to decide as to what ads should be shown and how much each advertiser will pay for these ads!
Advertising and Search Engines-00-1325
As far as advertising on web-world is concerned, all the search engines, including Google make use of an ad auction method in order to decide as to what ads should be shown and how much each advertiser will pay for these ads!
Google's Link Education Series-00-1272
A series has been announced by Google! It is based on the ever controversial topic of links.
Google Suggestions for Comment Spam on Blogs-00-1214
Jason Morrison from Search Quality Team at Google posted at the Official Google Webmaster Central Blog about how to control comment spam:
Regionalization for Local SEO-00-1090
The following tips are for SEO experts and newbies alike, to optimize websites in pursuit of accentuating Google's regional flavors.
Dynamic vs. Static URLs for SEO-00-1083
Static URLs are known to be better than Dynamic URLs. I would like to give certain reasons in order to clarify the point:
Title Tags Optimization for SEO Rankings-00-1049
Perhaps, the most important part of your website is the Title of your page. When a search engine crawler visits your website, the very first factor it notices, is the title tag. The importance of the title tag can be summarized just by the simple fact, that if your title isn't unique or not self created, then the search spider would simply ignore that page considering it as duplicate content. If your content is considered to be 'duplicate' then all your efforts in creating your page will become useless. Hence here are some tips and suggestions, as to how you can create and optimize your title tags, thereby receiving more traffic to your website.
A Good SEO Consultant: The Definition-00-791
Who is a good Consultant in SEO? On a very generic way... someone who knows the industry his client is in and knows it sometimes better than the client himself (happens quite often) together with all optimisation techniques and metrics for that industry. Unfortunaltely, there is no longer a “generic SEO professional” anymore, the SEO status is much more specialised this days.
Pros and Cons of Google Suggest for SEOs-00-790
Google Suggest, a search suggestive feature that has been designed by Google to simplify the user search experience, by providing highly accurate search suggestions. As per Google, “we're excited because Google Suggest will be "graduating" from Labs and available by default on the Google.com homepage. Over the next week, we'll be rolling this out so that more and more of you will start seeing a list of query suggestions when you start typing into the search box.”
Validating your HTML Codet for SEO-00-789
With a pool of technologies, like frames, Flash, etc. giving search engine crawlers a tough time already in their quest to decipher and then subsequently rank web pages, you may think – why make their job tougher as it ultimately going to affect your rankings on SERPs. You, however, may be already doing so by unconsciously incorporating into your website an invalid HTML code. If you continue this malpractice, you may lose out on good search or even mediocre search engine rankings. The importance of a valid HTML is manifold. You can ask the community of web developers to vouch for this statement. To begin with, the benefits of a valid HTML can be briefly summarized as:
* A valid HTML makes it easier for the people with certain disabilities to access one's website.
* It enthuses browsers with added stability.
* It facilitates the search engines to easily index websites.
Google and Link Schemes-00-723
Google finally clarifies its stance and what it meant in the Webmaster Help Center.
“Examples of link schemes can include:
* Links intended to manipulate PageRank
* Links to web spammers or bad neighborhoods on the web
* Excessive reciprocal links or excessive link exchanging ("Link to me and I'll link to you.")
* Buying or selling links
SEO and Good Click-Through Rates-00-715
Your click-through rate should really be viewed as only one indicator of your ad’s performance. It’s best to try and balance your evaluation of those rates with a just-as-critical look at your conversion rates (number of clicks converting into sales or other actions you want people to take). While it might be easy to generate a bump in your clicks, you also want those extra clicks convert into sales.
Msn's BrowseRank vs. Google's PageRank-00-713
Microsoft research team has recently come up with a new concept known as BrowseRank. Through this concept, Microsoft has tried to teach Google a thing or two about ranking pages. According to the new theory, BrowseRank can prove to be more effective than PageRank as it would rank pages according to the user online behavior and not by the amount of web pages linked to a specific web page as done by Google PageRank.
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